Email Marketing and Marketing Campaigns by GoMyEmails

One of the most effective ways to maximise the response from your email marketing, is to use familiar information in every email header, remember this includes the from line that identifies you and your company as the sender, so combining your email address and subject line should immediately tell the reader who the email is [...]

Writing great email content that drives the reader to action When individuals or business subscribe to your email marketing lists, they do so in the expectation that they will receive something of value (and we don’t necessarily mean monetary value), by keeping your email campaign full of value, you will in turn keep your readership [...]

One of the most important things we do for our email clients is the pre-send SPAM test report, this enables our clients to get an indication of whether their email is likely to get through various SPAM filters and into the right inbox. In this blog post, we will look at some of the most [...]

Now is the time to make a decision on what your email campaign message will be. What will your message relay to your readership? We have found from our experience that if you keep your message under the same theme, your email campaign should make more sense and enhance your chances of your readership following [...]

As a business owner we are sure you use many different marketing tools to build your business, in this article we intend to show you 6 great reasons why email marketing should play a part in your marketing plan. Our list is by no means exhaustive, but we think we have covered the most important [...]

One of the hardest parts of putting an email marketing campaign together is writing the subject line, in this post we will look at the most engaging words and phrases to use.

We have found that the most practical and a useful thing about using email marketing to market your business is the access to email tracking reports. Email marketing providers such as GoMyEmails.com provide access to this vital information as part of their professional services.

One of the most useful things about email marketing above say direct mail, is the ability to obtain feedback, or tracking reports on each and every email sent, was it opened, deleted, marked as SPAM etc. All this information allows you to discover what your recipients are doing with your emails after you have sent them.